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This is the first single from Electra Heart
, the second album by Greek/Welsh singer-songwriter Marina and the Diamonds. Asked to describe just what Electra Heart is and stands for, Marina told Popjustice
: "Electra Heart is the antithesis of everything that I stand for. And the point of introducing her and building a whole concept around her is that she stands for the corrupt side of American ideology, and basically that's the corruption of yourself. My worst fear - that's anyone's worst fear - is losing myself and becoming a vacuous person. And that happens a lot when you're very ambitious."
This song was produced by Stargate and sees Marina's platinum blonde anti-heroine, Electra Heart, on the run with her amoral US fantasies. The single premiered on BBC Radio 1 on August 22, 2011 with a release date of October 3, 2011.
The whole Electra Heart concept was inspired by Marina reading Aristotle's book Poetics. She explained to NME: "It's about analyzing Greek tragedy and I saw so many parallels between that and Hollywood that I realized old Hollywood is our modern-day mythology; people like Marilyn and Elvis."
Marina, who is of Greek origin, explained her Electra Heart name to NME: "It's the perfect combination of Greek history and Hollywood pin-ups. 'Electra' has the same meaning as my middle name, Lambrini - the one who is full of light. And 'Heart' - it's all about being very shut off from love, and being too proud to admit it."
Diamandis told NME: "I wrote 'Radioactive' in New York in the middle of a heat wave. Introduced to a glittering new nightlife, I fell in love with New York; it has this magic, fizzing white energy that no other city in the world has. I felt happy and was inspired to write a song that felt light and euphoric, a more streamlined, minimalistic style of songwriting."
She added: "I have changed my approach to songwriting completely, and as a result, written songs I would never have written on my own (i.e on my s--t Argos keyboard alone in my bedroom in London)."
Danny played guitar on Sweet Baby James
, and Running On Empty
. He also co-wrote many hit songs, including "Dirty Laundry," "Sunset Grill" and "Tender Is The Night."
Jim McCarty of The Yardbirds
The Yardbirds drummer explains how they created their sound and talks about working with their famous guitarists.