Drake references his motto of "no new friends" in the bridge. The phrase also was used as the title of a DJ Khaled single
, which Drizzy prominently featured:
"No new ni--as, ni--a we don't feel that
F--k a fake friend, where you real friends at?"
"I'll be out trying to get a sandwich or something and the guy will say to me, 'I'd give you a free drink with that, but you know, no new friends,'" Drake told Billboard
magazine with a laugh. "I swear I'm not sitting around going, 'What's the new meme going to be?' But I do spend a lot of time when I'm writing, especially lately, trying to make something for people to live by. I'm trying to make anthems that are empowering to people, to find phrases that I haven't heard before. I'm not just going to sit here and be like, 'Fu--in' bitches, getting money!'"