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This was released as the lead-off single from Stone Sour's fifth studio album House of Gold & Bones – Part 2, the second part of the band's double-record concept record. The song was made available digitally on February 12, 2013.
A single storyline weaves through the complete two album set, however frontman Corey Taylor told The Pulse of Radio
that the music doesn't have to be listened to that way. "It's essentially music that you can listen to different songs and whatnot, you don't have to have it top to bottom," he said. "But it is an album that you can listen to top to bottom. So I think we did it right, you know. I mean, we did it in a way where it was interesting enough and challenging enough that we really embraced it, and it's accessible enough that the fans didn't feel like they were taking science class or something weird like that."
According to Taylor, Roadrunner asked him to tone this song down, but he refused. "It's quite aggressive, and actually the label asked me if I would go in and tame stuff down and I was like, 'No.' I'm not doing that," he told The Pulse Of Radio. "This is going out the way it is and I'm not gonna touch it up. I'm not gonna have people looking for a song that doesn't exist. This is the way it is on the album, that's the way it's going to be when we put it out to radio."
The visual was directed by Phil Mucci, whose clip for High On Fire's "Fertile Green" was named best video of 2012 by Revolver
magazine. The Loudwire
site named it their Best Music Video of 2013. They said: "In this video, a tormented young man must choose between a world overrun by demons or the sanctuary inside a church run by a demented priest. He finds a like-minded warrior to aid in his survival, leading to an epic battle. It's a truly standout video that ranks as 2013's best."
site named this as their Best Rock Song of 2013. They described it as, "a song that combines aggressive verses, an infectious chorus and some incredible musicianship."
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