This is about a guy who thought everything was good but was blinded by the fact that the relationship was going to hell. She's left him lots of times, playing with his heart, but this time she's not coming back. It hit him hard, and it's like a permanent scar. He did what he could to keep her, but she's just never satisfied. He's playing love like it's a game, not taking it seriously, which angers her and causes her to leave. He wants to fix what's broken, and make everything better again. He just wants to love her, because it's what they both want, but when she left him for good, it hurt him, and he doesn't know if he can go through it again.
The Miami Herald October 3, 2008 commented to Adam Levine that many of Maroon 5's videos are pretty steamy (such as this one), before asking the singer if he was consciously trying to push boundaries. Levine replied: "Well, I think there's definitely a sexual element to a lot of the music, so it would make sense that there would be a sexual element to the videos as well. It's all very natural to me. But yes, I don't want to just show a little bit of skin. I want to go for it. I'd like to get to the point where we could shock people. I grew up listening to the Beatles and the Stones and Zeppelin, but I also grew up listening to Prince, who was kind of a sexual icon. So I have a lot of different tastes I like to display. But yeah, pushing it is always nice. When people get a little uncomfortable, I have no problem with that."