At the time, the term "Bubblegum Music" didn't exist. Floyd Marcus told us: "There wasn't really a genre at that time. I guess it partially came as a rebellion against the music. There was so much social commentary in music back then, there was a lot of sexual innuendo. But I think a lot of it was that there was so much serious content in the years of the Vietnam War, and all the rebellion that was going on, all the drug culture that was going on. When these songs were released, especially 'Simon Says' being the first one in '68, a lot of people didn't take to it, feeling it didn't have a lot of substance. But looking back in retrospect, we feel that its time had come, because people in that five-year period were kind of tired of all the heaviness of music.
There was Jimi Hendrix, there was The Doors, Zeppelin came on the scene around '69. The Beatles had morphed from this pop group into Sergeant Pepper, It was getting heavier out there. I think it was kind of a rebellion, and people wanted a rest from all that. So when 'Simon Says' came out, and 'One, Two, Three Red Light' came out, and 'May I Take A Giant Step' came out, there was a market that we were playing for. And that was probably the young teenager that was neglected in the industry with all the music that was coming out. But I think it caught on with a lot of older people, too. We find that out on the road, when we're out on the road, our fans weren't just little kids coming to see us. They were girls and guys our age: 18, 19 years old, 20 years old, who were into the music." (Check out our interview with Floyd Marcus