Russell Mulcahy directed the music video, which opens with a military-themed fashion show against a war-torn backdrop and includes images of children as soldiers and munitions factory workers. The clip concludes with hundreds of kids dressed as skeletons marching in the streets.
George, who wrote the script, made several costume changes throughout. According to Boy George Fever
, Mulcahy recalled: "I was never on for holding back the camp. Every time George would appear on set with a new look I shouted at him that’s the one."