Ballard's first two singles "Tell Me You Get Lonely
" and "A Buncha Girls
" got into the Top 40, but didn't take off as he had hoped. This song's sentiments were something that the Michigan native needed to hear. "It was incredibly parallel with what was going on in my life," said Ballard. "It's such an appropriate thing for me to be releasing as my first single off the new project. I thought my first single was gonna come out and, ka-pow, be off to the races, but that didn't happen. But at the end of the day, I feel very blessed to be in the game and to have a new single."