This bouncy pop tune finds the Little Mix quartet singing of seducing a guy with their secret love potion:

Take a sip of my secret potion
I'll make you fall in love
First love it can't be broken
One drop should be enough,
For you belong to me
I got the recipe
And it's called black magic

The song was written by Ed Drewett and Camille Purcell.

Ed Drewett has previously written hits for The Wanted (All Time Low, "Glad You Came"), One Direction ("Best Song Ever," Steal My Girl") and Olly Murs ("Dear Darlin'," "The One.") He also provided vocals on Professor Green's debut UK hit "I Need You Tonight."

Rising UK singer-songwriter Camille Purcell's other credits include The Saturdays' "What About Us" and Ella Henderson's "Glow."

The song was produced by Norwegian duo Electric, who previously worked with Little Mix on their Salute track "Towers."

The song is about empowering women to live confidently. Little Mix's Leigh-Anne Pinnock said: "The message of 'Black Magic' is, basically, we are the girls with the secret potion and we're going to give it to all the other girls that want to get the man they want to get."

The Director X helmed video finds the four Little Mixers playing teenagers. The quartet are transformed by a magic spell from nerds to chic and powerful girls, who proceed to take revenge on a school bully. The clip is in part, a homage to the dark teen movie The Craft.

Little Mix's Jade Thirlwall told Digital Spy the girls already had the idea for the video when they were recording the track. "Whenever we write and record songs we always picture a video and what it's going to be like," she said. "We always wanted it to be more fun and taking the mick out of ourselves a bit, so us and the label came up with the whole high school chick-flick idea. We've never been able to do something like that before, so it was really new for us. It was all very exciting."