Apart from being title of Oasis's 1995 album, the phrase 'What's Your Story, Morning Glory' also pops up on Bobby Gentry's 1968 song "Morning Glory" ("Good Morning, Morning Glory/Good Morning, what's your story?") and Gordon Lightfoot's 1986 song also of the same name ("Morning glory, what's the story? Will it ever end?").
It was popularized in the 1963 film Bye Bye Birdie
, where young ladies use it as a greeting when they pick up the phone, hoping for some good gossip:
"What's the story, morning glory? What's the tale, nightingale?"
"What's the story, morning glory? What's the word, hummingbird?"
According to Melissa Lim
, who spent time with Noel Gallagher after one of his meltdowns in 1994, he got the phrase from her, as she used it when she answered the phone.