A-Trak (real name: Alain Macklovitch) is best known for being one half of Duck Sauce, who had an international hit single in 2010 with "Barbra Streisand." The Montreal-based DJ and turntablist is also the founder of the Fool's Gold label. His older brother, David Macklovitch, is one-half of the Canadian electro-funk duo Chromeo.

This trap anthem finds A-Trak joining forces with production duo Milo & Otis, their first collaboration following M&O's remix with Skrillex and Kill The Noise of the Duck Sauce single "NRG." The track features some chopped vocals from Rich Kidz.

The song entered the US Hot 100 following its airing in a commercial for Mountain Dew Kickstarter during the Super Bowl XLIX Pregame show. (Kickstarter is a blend of Mountain Dew, juice and coconut water.)