Elevate

Album: Elevate (2011)
Play Video

Songfacts®:

  • This is the title track of the second studio album by American boy band Big Time Rush. Big Time Rush's James Maslow wrote the song with Los Angeles songwriter and producer Damon Sharpe who has co-penned several other BTR tracks including "Nothin Even Matters," "Love Me Love Me," "All Over Again," and "Crazy For U."
  • Maslow told the story of the song to Artist Direct: "We were sitting in the studio having one day. I was like, 'Well, what do we write about?' He actually came up with the concept. He asked, 'Do you have a title track?' I said, 'No.' He was like, 'Dude, that's it!' We just ran with it and had a lot of fun."
  • Maslow told Artist Direct why this song represents the album. "It's very positive, and there's a very fun message. Of course, it has this idea of elevating everything - elevating your life, elevating your style, etc. That's the whole concept of this album from the artwork to the songs."
  • After the song was released it became the band's motto. BTR's Carlos Pena Jr. explained to Artist Direct: "Everybody's like, 'They've really elevated!' All of these fans are tweeting, 'I'm listening to this record right now and I'm elevating!' It's just become the next generation of Big Time Rush. We've really stepped it up and elevated. The sky's the limit. Reach for the stars and take it one step at a time and elevate a little higher."

Comments: 1

  • Hamdiya from Berhamopore WellingtonBig time rush big fan yours sincerely I'm fan feel happy free Album new Zealand street very much Kendall James Carlos Logan very best
see more comments

Editor's Picks

Harold Brown of War

Harold Brown of WarSongwriter Interviews

A founding member of the band War, Harold gives a first-person account of one of the most important periods in music history.

How The Beatles Crafted Killer Choruses

How The Beatles Crafted Killer ChorusesSong Writing

The author of Help! 100 Songwriting, Recording And Career Tips Used By The Beatles, explains how the group crafted their choruses so effectively.

Dave Edmunds

Dave EdmundsSongwriter Interviews

A renowned guitarist and rock revivalist, Dave took "I Hear You Knocking" to the top of the UK charts and was the first to record Elvis Costello's "Girls Talk."

Ian Gillan of Deep Purple

Ian Gillan of Deep PurpleSongwriter Interviews

Deep Purple frontman Ian Gillan explains the "few red lights" in "Smoke On The Water" and talks about songs from their 2020 album Whoosh!

Booker T. Jones

Booker T. JonesSongwriter Interviews

The Stax legend on how he cooked up "Green Onions," the first time he and Otis Redding saw hippies, and if he'll ever play a digital organ.

Little Big Town

Little Big TownSongwriter Interviews

"When seeds that you sow grow by the wicked moon/Be sure your sins will find you out/Your past will hunt you down and turn to tell on you."