808
by Da Beatfreakz (featuring DigDat & B Young)

Album: single release only (2020)
Charted: 20

Songfacts®:

  • Obi and Uche Ebele are two beat-making brothers from South London who record under the name of Da Beatfreakz. This collaboration with Dutchavelli, DigDat and B Young gave them their first UK Top 20 entry.
  • Over Da Beatfreakz's trap-meets-drill production, DigDat and Dutchavelli flex about their lavish lifestyles. B Young's smooth hook separates the two verses.
  • The Roland TR-808 drum machine has been a staple of hip-hop and popular music production since its invention in 1980. Kanye West even named a whole album after the drum (808s & Heartbreak, released in 2008). Not only that, many rappers have referenced the effect its bass sound has on your body to make a lyrical point. Macklemore, for instance, raps on "Can't Hold Us," "Y'all can't stop me, I go hard like I've got an 808 in my heart beat."

    Here, B Young croons about the effect a temptress is having on some unsuspecting guy.

    Oh, the ting come like 808
    No face, no case
    Why you home so late?
    Ayy, you're making a big mistake
  • KLVDR shot the video in various locations within an industrial warehouse space. Each artist performs their part in a dimly lit setting, flanked by their respective teams. The London-born director has also helmed clips for the likes of Krept & Konan and Fredo.

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