The beat was supplied by RedOne, who is best known for being Lady Gaga's collaborator on many of her singles. It was one of four songs on The Fifth that Dizzee worked with the Moroccan/Swedish producer. Speaking to NME about the sound of the record, Dizzee Rascal said: "I'd say it's more a Europop sound, the sort of synths on it, you know? I went out and made this record in Miami with no distractions, working with people like RedOne, because I wanted to have a more international sound this time, and yeah, you can hear it, definitely."
Elaborating further on the sound of The Fifth, he added: "It's more a world album. I wanted to do something that sounded international. I mean, I still have the same accent on the tracks. I just wanted to do something that had a lot of fun to it, a great summertime album for people to get wild to. It's got the sun in it, this album, you know what I mean?"