The two-part video begins with this song and flows into another How Big, How Blue, How Beautiful
track "Long & Lost
." The 10-minute epic was shot by long-time Florence collaborator Vincent Haycock, and filmed on the tiny Scottish isle of Easdale in the Inner Hebrides.
Haycock noted that the island's scenery served as inspiration for the clip. "The coast of Scotland is breathtaking, beautiful and harsh, an aesthetic mix that both Florence and I have been very interested in during the making of these videos", he said. "The Scottish people are amazing and especially the town of Easdale, the small island that we lived on and filmed in."
The clip shows Florence Welch trying to appease a group of combative local men and comforting a family troubled by loss before she's shipped off to sea for her own safety. "We shot in the winter and it was cold, brutal and endlessly inspiring, which I think really helped the story of Florence's struggle with her family, the younger innocence vs. the feuding violence of the men around her," said Haycock.