The song is a theatrical rocker about treating others well and feeling good. The record is the penultimate track on the Fine Line
album, which has a concept of Styles recalling the roller coaster of emotions he experienced during his relationship with French model Camille Rowe. While the early and late songs are more upbeat, the tracks in the middle such as "Cherry
" and "Falling
" find the ex-One Directioner relating his heartbreak after their split. However, as the second-to-last cut on the record, "Treat People With Kindness" finds Styles with "a good feeling" as he and his lover act on his slogan.