Having been the first artist signed by Jay-Z to his Roc Nation label then getting a verse on Jay-Z's 2009 The Blueprint 3
track, "A Star Is Born
," North Carolina rapper J. Cole was hoping he might get the CEO to lend his voice to his debut album. This was the cut he had in mind and he purposely left an empty slot at the end in the hope that Hova would get on it. Instead, it was another track, "Mr. Nice Watch
" that would bear his boss's bars.