Songfacts®:

• Over a funky and glittering beat, Jack Harlow spits rhymes about self-improvement and striving for excellence in his music.
  
  In the opening verse, he reflects on the changes he's undergone in his appearance over time, and how he's learned to accept and embrace them as part of his growth.
  
  Hailing from Louisville, Kentucky, a city not often associated with popular music, Harlow seems determined to put his hometown on the map. In the second verse, he sets his sights on elevating Louisville's music scene alongside fellow artists Bryson Tiller and EST Gee.
• The most newsworthy lyric comes in the first verse where Harlow compares himself to Eminem.
  
  Ya boy's strivin' to be the most dominant ever
  The hardest white boy since the one who rapped about vomit and sweaters
  And hold the comments 'cause I promise you I'm honestly better than whoever came to your head right then
  
  Harlow is nodding to Eminem's iconic line in his 2002 song "Lose Yourself."
  
  His palms are sweaty, knees weak, arms are heavy
  There's vomit on his sweater already, mom's spaghetti
  
  Jack Harlow's reference to Eminem led some to speculate that he's taking a dig at other Caucasian emcees like MGK and Mac Miller, but Harlow is merely expressing his ambition to become one of the greatest white rappers ever, second only to Em. Harlow's goal is not to diss his fellow artists, but to push himself to be the best he can be.
• Harlow released "They Don't Love It" as the lead single from his self-titled third studio album, Jackman.
• Harlow wrote "They Don't Love It" with producer Hollywood Cole. Cole also co-produced the Jackman tracks "Is That Ight?" and "Blame It On Me," as well as "Sidepiece" from Harlow's 2022 album, Come Home the Kids Miss You.
• The gospel singer Rev. Timothy Wright (1947-2009) also gets a credit because "They Don't Love It" samples the plea for real love, "Can't Live Without You," which Wright penned for Connie Laverne.
• In the visual, helmed by Eliel Ford, Jack Harlow takes us on a nostalgic journey through his hometown of Louisville. From visiting his alma maters Bloom Elementary, Highland Middle School, and Atherton High School, to engaging in recreational activities like soccer and bonding over a barbecue with his loved ones, the video offers a glimpse into Harlow's roots and upbringing.