The video for this song, which features a leopard, a black panther, women wearing next-to-nothing, and the band inside a makeshift cage which is being rocked back and forth by the crowd outside, was targeted by Tipper Gore in an interview about her reasons behind co-founding the PMRC (Parents Music Resource Center). Stated Gore, in an interview with Gary James, "At that time, there was Van Halen's 'Hot For Teacher
,' Motley Crue's 'Looks That Kill,' The Scorpions' 'Rock You Like A Hurricane' - I mean, there were some very violent images. Through the eyes of a 6 or 8-year-old, when they see these scantily clad women kind of rounded up by the band members and put in cages, and there's whips, and there's a sort of menace and there's a sort of a sexuality, they pick up on that."
The PMRC was founded in 1985 by four wives of powerful political men. They became known as the "Washington Wives." Their objective was to have record companies voluntarily place warning labels on records that contained sexually explicit or violent lyrics or images, or which were suggestive of drug use. Although many recording artists testified against the use of any labels on their material, citing their rights to freedom of speech and no censorship, the Recording Industry Association of America (RIAA) began placing warning labels on its merchandise, and continues to do so. The RIAA represents the US recording industry, and count among its members record labels and distributors responsible for the creation and distribution of 90% of recorded music sold there.