Addicted to painkillers and alcohol and suffering from panic attacks because of the incessant cycle of having to promote her music, a depressed Sia Furler contemplated suicide, but was stopped by a friend. Sia began a twelve-step program and focused on writing songs for other artists. After success penning hit tunes for the likes of David Guetta ("Titanium
") and Rihanna, ("Diamonds
"), Sia signed a contract with RCA to record an album, which stipulated she doesn't have to tour or do press appearances to promote it. This song finds Sia referencing her inability to deal with the pressures of the music industry by calling herself a basket case and comparing herself to a basket wrapped in cellophane.
Cellophane is made from a plant fiber, cellulose, which has been shredded and aged and then shaped into thin, flat, transparent sheets. Sia is saying that she's unable to hide herself away from her difficulties, while wrapped in something so crystal clear.