When this was first released there appeared to be little enthusiasm for the single until BBC's newly founded Radio 1 began to play it. The song got onto the station's playlist mainly because they wanted to avoid any records being played by the pirate radio broadcasters, so they looked back at recent releases that the pirates had missed. The song's co-writer Tony Macaulay recalls in 1000 UK #1 Hits
by Jon Kutner and Spencer Leigh: "I woke up that morning with a stinking headache and when I got to the studio and heard The Foundations, I thought they were pretty terrible. I decided my hangover was to blame, and so I gave them the benefit of the doubt. The only song I could think of was something John McLeod and I had had for some time, 'Baby Now That I've Found You.' I didn't have a lot of faith in the song but they recorded it with a lot of energy and I learned a lot from making that record." It went on to become an international hit.