This was originally earmarked to be the second single from London indie pop band The Hoosiers' sophomore album, The Illusion of Safety with a release date of October 17, 2010. However on 14, October 2010, front man Irwin Sparkes announced on The Hoosiers' Official Twitter Page that there was a change of plan and it would no longer be released as a single.
Guitarist Martin Skarendah described this to 4music as, "a very uplifting track and the most exciting track on the album. It's really in your face and it has very memorable lyrics. It's been a favourite track to play live and it gets a really good response. It's that mix of a dancey feel with a band playing."
Regular Hoosier collaborators Diamond Dogs (Phil Sansom and Olly Williams) directed the music video. It features the band as explorers in a volcanic land where Time forgot - in reality a quarry in Derbyshire.