This song was digitally previewed on February 1, 2011 via online streaming. It was the first track from Thursday's sixth album, No Devolución to be previewed and it was chosen first as it deemed to be the most radically different song off the record when compared to their older material. Frontman Geoff Rickly explained to Spin magazine: "This is a really different record and we thought we should just come out of the gates with a really different song. If our die hard fans heard the heavy songs first, like the heavy, passionate 'Past and Future Ruins' or 'Turnpike Divides,' is it false advertising, basically? It's like a warning for our fans: You're not going to get the record you think you're going to get."
Rickly admitted to Spin that initially he didn't think the song would work for Thursday: "We started writing it during our last record and I said, 'Nah, it's too pop. I don't wanna play that. I don't even know what to do with that.' I was very uptight about it, especially since the only stuff I was listening to at the time was Envy and F--ked Up. I still wanted Thursday to be the band that we were when we played the basements and VFW Halls."
However, the singer was eventually swayed in the studio. "This is the pop moment on the record, and we're not embarrassed of it," he explained. "It was really fun to write a pop song and not be writing it because we think we might have some chance at getting a radio hit or because our label wanted us to. It's cause we don't give a f--k about punk kids telling us it's not punk to write a pop song."
Geoff Rickly told the story of the song to AOL: "When the band first played me this song, I was very conflicted about using it for Thursday. I'm the one in the band that always wants to write experimental, even atonal, hardcore songs. So this song felt way too 'pop' for me. After a while I loosened up and wrote a song about all the chemical reactions and physical phenomenon involved in attraction and how often we mistake those feelings for love. Hearing it now, I'm so proud of the song. It's one of the best vocal performances I've ever done in the studio. I remember Dave Fridmann, our producer, saying that it sounded auto-tuned after I finished the take we used."