La Diabla
by Xavi

Album: Next (2023)
Charted: 20
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Songfacts®:

  • Xavi (real name: Joshua Xavier Gutierrez), is a Mexican-American singer-songwriter from Arizona who was 19 when he released this song. "La Diabla" ("The She-Devil") tells the story of a bad boy falling for a captivating but rebellious woman. He calls her his "devil" but loves her wild spirit and will do anything for her.
  • Xavi wrote "La Diabla" with Alex Hernandez. It's a romantic tumbado, a Mexican style characterized by a distinctive bass groove and catchy melodies. This gives it a unique and compelling rhythm.
  • Released by Interscope Records on November 30, 2023, "La Diabla" climbed to #1 on the first post-Christmas 2023 Hot Latin Songs chart, marking Xavi's first visit to the top of any Billboard chart. The song also reached the summit of Spotify's global chart on January 1, 2024, a first for a solo regional Mexican act.
  • Interscope signed Xavi when he was a little-known 17-year-old and focused on developing both his style and his songwriting.

    "He just found his style," Manny Prado, vice president of marketing and A&R for Interscope told Billboard. "It became like tumbadito romántico. Before it was a lot more romantic, a little poppier. Now he has more of a Mexican edge in the music."

    "Another thing is, 'La Diabla' talks about women in a very positive light," Prado added. "We're seeing the female population really embrace it. In the genre, it's not a thing to write about women in a positive light."

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