The song's music video was filmed in various locations around New York City and Jersey, Baku (the capital of Azerbaijan) and the Philippines. It finds Apl.de.ap in the middle of a violent video game landscape along with Honey Cocaine and Jessica Reynoso. Identical twins Lulu & Lala, who host a show on Miami's Hits 97.3, also make a cameo appearance. Said Apl.de.ap: "Ultimately, the video and song are about being yourself and having self-confidence. Today, I see so many people trying to be someone they're not, especially online. Even I got caught up in that for a hot minute."
The Black Eyed Pea member eventually "realized that I was worrying too much about how my followers and fanbase saw me." He added: "Sometimes it ain't about the comments, the profile pic, or the best photo of yourself retouched to perfection. It's about living in the moment and connecting with everyone else that comes into your life."