By its seventh week, the song had gone digital gold, making it the fastest single by a male country soloist to sell over 500,000 digital copies. Shelton told The Boot
why he felt the song had connected so quickly with fans and radio alike. "It's a combination of everything that's going on with me right now, that people want to talk to me about," he said. "I just got married and it's a positive love song about being someone's partner, and The Voice
. All these things create momentum ... I think more than anything it's just a really good song. It's that song that you hope to get once in your career, and for whatever reason, it's a no-brainer. You don't have to think that hard about it. It's just fun and people like to hear it."