Songfacts®:

• Central Cee named "Doja" for Doja Cat, who he apparently has a crush on. After starting the first verse with an explicit reference to the American artist, the English rapper moves on to other fantasies, like having sex with a flight attendant and making a hundred million pounds.
• During the chorus, Central Cee establishes he's straight, but his girlfriend is bisexual. He adds that as a converted Muslim, the Islam holiday Eid is important to him. Christmas is less so for the rapper and his Muslim brothers; they continue to sell drugs on the Christian holy day.
• LiTek and WhYJay's drill beat samples Eve and Gwen Stefani's 2001 hit "Let Me Blow Ya Mind." It continues the Manchester production duo's trend for flipping nostalgic '00s hits. Other examples include their instrumentations for "Flowers (Say My Name)" (samples Sweet Female Attitude's "Flowers") and "Hello Mate" (Kyla's "Do You Mind") plus Tion Wayne's "IFTK" (La Roux's "In For The Kill").
• Central Cee debuted "Doja" during his Wireless Festival set in Birmingham on July 9, 2022. It sent fans on fire, prompting them to repost the performance on YouTube. On the heels of his successful performance, the West London native officially released the 1-minute, 45-second track on July 21, 2022.
• After lyrically flirting with Doja Cat on the track, Central Cee further extended his transatlantic aspirations by working with American director Cole Bennett on the video. It marked the first time that Bennett - who has filmed clips for Justin Bieber, Eminem, Juice WRLD, and others - has shot a visual for a UK artist.
• The music video won Video Of The Year at the UK's 2022 Mobo Music Awards. Central Cee also took home the prize for Best Male Act.
• When Eve was asked to approve the use of her "Let Me Blow Ya Mind" sample for "Doja," the decision was a shoo-in, despite some last-minute legal hurdles. Speaking on Capital XTRA Breakfast with Robert Bruce and Shayna Marie, Eve explained that there were some initial concerns. "It was me and management discussing, with a few other people," she said, noting that the hesitation came more from cautious professionals than personal objection.
  
  Those concerns evaporated the moment she heard the record. "As soon as I heard it, I was like, 'This is a hit!'" she recalled. Despite the approval coming down to the wire, essentially the night before release, Eve trusted her instincts. "It was a bona fide no-brainer," she said.
  
  It was the right decision. The success of "Doja" brought Eve's early-2000s sound to a new audience via modern UK rap. She told Shayna Marie that seeing her music rediscovered by a younger generation feels "amazing," adding that it has given her live shows a noticeable boost.