This urban ballad was written by Lana Del Rey. Cheryl Cole is a big fan of the "Video Games
"singer and was interested to learn there were plenty of songs penned by her that she wasn't planning on recording herself. Speaking to Capital FM in June 2012, Cole explained how she got to know Del Rey: "I noticed Lana about a year ago," she said. I was hearing these songs that were really fresh to my ear and amazing and I asked the guy who she was and he said, 'Watch out for her, it's a girl called Lana Del Rey'."She continued: "It all happened really organically just like that. And then 'Video Games' came out and I fell in love with her as an artist as well."