A video was shot in Los Angeles and released on January 10, 2012. In our Chris Willis interview
, we asked him about the biggest challenges in making a music video. He said: "Well, the thing that makes it tough for me with videos is that you have to keep doing the same scene over and over and over again. It's nothing like recording. You've got the director, you've got the cameras, you've got light, you've got makeup, you've got wardrobe. You have all these other elements that aren't really involved in recording the song. All of those elements really add a little bit more complication to the process because everybody's got to be happy, the camera angle's got to be right, the lighting's got to be right, and the director's got to be happy. If there's something that I'm wearing that isn't really pulled together in the right place, that makes it challenging.
But the end result is always beyond my imagination, which makes it really, really fun to do.
But it's really the hardest part of making music, because once it's done, it's permanent. It's forever."