This was Eminem's first single since his Marshall Mathers LP. He explains in the song that everything was boring and empty with him away, but he was now here to give people something to talk about. He takes shots at The FCC, Limp Bizkit, Moby and Chris Kirkpatrick.
The video shows Eminem and Dr. Dre as Batman and Robin-type heroes sent to save the world. This would earn director Joseph Kahn his first Grammy Award for Best Music Video. He would also direct clips for Eminem's "We Made You
," "Love the Way You Lie
" and "Space Bound
Eminem's friend and fellow rapper Obie Trice intros the song with, "Obie Trice, real name no gimmicks." Eminem produced Trice's first album in 2003 and gave him a role in the movie 8 Mile. In early 2006, Trice was shot in the head while driving his SUV, but was treated and released.
The opening lines, "Two trailer park girls go round the outside" came from a traditional Appalachian square dance song called "Buffalo Gals." Malcolm McLaren, who is best known for managing The Sex Pistols and Bow Wow Wow, released a rap version of "Buffalo Gals" in 1983 that brought a lot of attention to the song.
As part of Eminem's critique of Moby in this song, he exclaims, "Nobody listens to Techno." This line became a popular sample in the Techno community and was made into a song produced by Deep Dish and Danny Howells under the alias Size DDD (Deep Dish Danny).
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Ms. Cheney, wife of Vice President Dick Cheney, is mentioned in the lyrics. She once referred to Eminem's music as "Despicable. It is horrible. This is dreadful. This is shameful. This is awful." Apparently, Eminem found her remarks offensive.
Eminem compares himself to Elvis Presley in this song, noting that both excelled in music styles dominated by black musicians. Eminem points out that many of those who criticize him were fans of Elvis, who did the same thing.
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Speaking during a Reddit AMA, Moby said that he likes this song despite being dissed on it, as, "he gave me some amazing free publicity."
Moby added that he does not hate Eminem for abasing him in song. "I think apart from his misogyny and homophobia he's an amazingly talented rapper," he wrote. "And it's amazing to me that he's had such a long and successful career. So kudos to him."