The song's music video was directed by Alan Ferguson, who has shot also shot clips for the likes of Katy Perry and Fall Out Boy. In the clip, Dobson harasses a loser ex after catching him making out with another girl. "My video 'Ghost' is about me catching my man cheating and then me driving him crazy 'cause I'm haunting him," Dobson told MTV News.
Dobson explained to MTV News that the pair were completely in sync when it came to certain scenes in the video, such as the one where she's haranguing her ex from his bedroom ceiling. "Alan Ferguson called me and we were talking about it on the phone. I was like, 'I see myself upside down.' And he was like, 'That's crazy, 'cause I saw you upside down in my head too,' " she recalled.
Dobson recalled filming in front a blazing mattress: "There's a scene where I'm standing in front of a burning bed. It was really burning - it wasn't a green screen. I was like, 'I'm not gonna do this!' and I hear [the director] going, 'Get in front of the bed!' I didn't want to do it but I did it. I didn't, you know, get set on fire - which is important!"