Tennessee-based electro-pop outfit How I Became the Bomb achieved their first entry on the Hot 100 with this track from their Adonis EP. The song's chart-placing came as a result of its accompanying video going viral. The clip shows performance artist Marina Abramović having a surprise encounter with former lover and fellow performance artist Uwe Laysiepen after decades apart. (Laysiepen's stage name is Ulay, hence the song's title). The pair hadn't seen one another since they ended their love affair in the 1970s by walking the length of China's Great Wall and meeting in the middle for one last embrace. That was the last time they saw each other until the events catalogued in the video.
The song's success led to How I Became the Bomb signing with S-Curve Records.