Jon Bon Jovi's first attempt at a Western look came in 1986 when the band had plans to name their third album "Wanted" after the song "Wanted Dead Or Alive." Photographer Mark Weiss did a photo shoot of the band as if they were Wild West cowboys on the run. Shots from that session
show they weren't even close to pulling it off, looking more Jersey Shore than Jesse James. They ended up re-titling the album "Slippery When Wet" and abandoning the cowboy motif.
When Jon Bon Jovi shot the video for "Blaze Of Glory," he brought along Weiss, who got a shot that was used on back cover of the album. "Jon liked to have me at the video shoots because he was all dressed and camera ready, and there was a lot of downtime," he told Songfacts. "So, I took advantage of it, and in his case, I saw this rainbow out of nowhere, and I just said, 'Jon! Come over here!' And I put him on the edge of the cliff, and I shot him with the rainbow."