Penned by Nashville songwriters Rodney Clawson ("Bartender
," "Burnin' It Down
") Matt Dragstrem ("Sippin' On Fire
," "Turn It On
") and Natalie Hemby ("Pontoon
") , this cut finds Justin Moore singing of the impending feeling of a breakup about to happen. It was Hemby who suggested the idea during the trio's writing appointment at Big Loud Shirt Music. The threesome paired the lyrics with an instrumental track that Dragstrem had worked up prior to the session and Clawson then recorded the vocals for the demo that same day.
Their first port of call was Blake Shelton, but it never drew any interest from Shelton's camp. Big Loud Shirt creative director Matt Turner then played the demo for Justin Moore's long-time producer Jeremy Stover, who emailed it onto the singer. He loved it and within around an hour of getting the email, Moore responded to Stover, "Love this, make sure we have this locked down."
Moore recalled to Billboard
magazine: "When I saw the title, I was going, 'Man, I've got to hear this song,' and I had a completely different thought of what it would probably be."
"Then after I heard it, I thought it was just a great hook and it's unique, and one of those songs that as a songwriter you go, 'I cannot believe nobody's written this before.' More specifically, 'I can't believe I haven't written this.'"