This country-rocker was inspired by the reaction to a photo that showed up on social media with Kip Moore holding what appeared to be a joint. "I got some texts and calls that this might not be a good look, and that I might want to be careful about this," Moore told Rolling Stone Country. "And basically, I said, 'First of all, it's not a joint. But if it were, I probably would have taken a toke of it.' I never want to hide who I am."
Penned by Kip Moore with frequent collaborator Dan Couch and Luke Dick, the song is an anthem about living life according to your own rules. "People are like, 'This ain't country, or you ain't country if you're surfing," said Moore. "I grew up in the sticks, fishing non-stop, and it's like, 'Well, what's the code you have to live by? Who said I can't learn to surf or broaden my horizons.' You can call me country, you can call me whatever you want. I could give a s--t what anybody thinks or calls me."