This track was inspired by one of greats of R&B music. "I love Ray Charles and I wanted to make a modern-style Ray Charles record," Labrinth told The Sun. "It is just a very cool, quirky record."
Labrinth debuted this song on the October 16, 2014 episode of Later... with Jools Holland. "It was great to play on Jools as nobody knew we were going to do that song," he told The Sun, "and the buzz for it was crazy."