LuvBug is a trio of dance producers comprising Marvin Humes (formerly one of the members of JLS), Manchester-based producer The White N3rd, and producer/songwriter JKAY. The latter has known Humes since they were teenagers. He told Official Charts Website
: "We literally lived two minutes from each other in South East London, I was doing early production and Marv was songwriting and doing his solo stuff. Throughout the years I've done stuff with JLS as well and then, when Marv started DJing, he had the idea for the whole LuvBug thing and introduced me to Scott [The White N3rd] and we started making music together."
"We just clicked in the first session we did," JKAY added. "It wasn't planned, it just came out really good and we decided to carry on, and here we are!"