Dallas, Texas native Maggie Lindemann first posted recordings of her singing on the social media app Keek, and quickly gained a following on the app. She relocated to Los Angeles at the age of 15 to continue pursuing music and amassed a huge following via her YouTube channel thanks in large part to her independently released song "Knocking On Your Heart
" and her covers of Rihanna's "Love on the Brain
" and Kehlani's "Letter." This is her first single since signing to 300 Entertainment.