Ministry wrote this for the 2001 Steven Spielberg movie A.I.
, where the band performed it in the "Flesh Fair" scene. Ministry frontman Al Jourgensen came up with the lyrics to go along with the theme of the movie, which is the conflict between robots and humans; the humans mantra is "What About Us?" and they proceed to rip apart the robots at the Flesh Fair.
Ministry was the first real band Spielberg used in one of his movies, and for a while, it looked like the industrial rockers and the legendary director were not going to get along. In a 2012 Songfacts interview with Al Jourgensen
, he explained: "We were on set for three days; I saw Spielberg while we were onstage and we were doing rehearsals, but we didn't meet, so they set up a meeting with Spielberg, his handler, and the whole band. And it was kind of like meeting the queen. You couldn't talk to him, you couldn't look him in the face unless he talked to you. I was at the end of the line of the fans, and he got down to me, and I just blew off all the protocol, and I told him, 'Hey, Steve, baby, what's the deal? I thought 'A.I.' stood for Anal Intruder and this was supposed to be a porno film.' I told him that. 'This man's gotta walk. We're quitting today.' I was kidding. Just break the ice. But his handler freaked out and Spielberg took it personally and I had to chase him down in all my costuming and all this crap that I was wearing and just go, 'Look, I was just kidding! Just relax!' They were so uptight about it.
After that, every day on the set, Spielberg would come up and name a new moniker for A.I.
Like, I think his first one was 'Animal Indecency.' So every day he'd come up and he'd name a new porn title. And then he finally started wearing my cowboy hat and started jamming with us on stage. So I love Steven, man, he's great. But we had kind of an auspicious start."