The song was released as a single on August 14, 1995, the same week as Blur's "Country House
." The British media had already reported an intense rivalry between the two bands and this clash of releases was seen as "The Battle of Britpop". Though Blur initially appeared to be victorious when "Country House" reached #1, one place above "Roll With It," Oasis' album (What's the Story) Morning Glory?
later proved to be a much bigger success than their rivals' The Great Escape