Never My Love

Album: Insight Out (1967)
Charted: 2
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  • This was written by the songwriting team of Don and Dick Addrisi. As The Addrisi Brothers, they went on to have hits with "We've Got To Get It On Again" and "Slow Dancin' Don't Turn Me On."

    Unlike "Cherish," which is often thought of as a love song but deals with the unrequited, slightly obsessive kind, "Never My Love" is a perfect wedding song, as it is about unrelenting devotion: "How can you think love will end when I've asked you to spend your whole life with me?"
  • According to BMI, which keeps track of such data, "Never My Love" was the second-most played song on American radio and television in the 20th century, trailing only "You've Lost That Lovin' Feelin'" by the Righteous Brothers. Another Association song, "Cherish," was #22.

    The song sold a million copies in America and reached #2 on the Hot 100 (held off by The Box Tops' "The Letter"), but it became a staple of Lite Rock radio, the format of choice for at-work listening, which accounts for the huge airplay numbers. If you were shopping for furniture or getting a coffee, there was a good chance you'd hear the song.
  • The 5th Dimension's live recording of "Never My Love" peaked in the US at #12 in 1971, and Blue Suede's uptempo 1974 version reached #7. >>
    Suggestion credit:
    Rick - San Juan, Puerto Rico
  • A 2020 episode of the TV series Outlander is titled "Never My Love" and features this song in scenes that flash forward from the 18th century to modern times.

Comments: 16

  • Gary From Nj from Lindenwold, NjI have and love all three versions mentioned:

    Of course, I first got The Association's version on 45 RPM with a great B-Side: "Requiem For the Masses". Both songs are included in their Greatest Hits album.

    Later, on CD, I got the Fifth Dimension's "Their Greatest Hits on Earth". I found their version as track 9, a slower version with the beautiful lead vocals of Marilyn McCoo.

    Then I got a Various Artist compilation album with the Blue Swede version, a faster rock version. I like the rock, the horns. I have to say this is the Blue Swede cover that I prefer, a no nonsense cover.
  • Barry from Sauquoit, NyOn this day in 1967 {October 1st} the Association's "Never My Love"* peaked at #2 {for 2 weeks} on Billboard's Top 100 chart, for the two weeks it was at #2, the #1 record for both those weeks was "The Letter" by the Box Tops...
    It reached #17 on Billboard's Adult Contemporary Tracks chart...
    "Never My Love's" B-side, "Requiem for the Masses", also made the Top 100, right at #100...
    Between 1966 and 1981 the California band had thirteen records on the Hot Top 100 chart, five made the Top 10 with two reaching #1, "Cherish" for 3 weeks in 1966 and "Windy" for 4 weeks in 1967...
    Besides the above three records, their other two Top 10 records were "Along Comes Mary" {#6 in 1966} and "Everything That Touches You" {#10 in 1968}...
    * After spending two weeks at #2, "Never My Love" then spent the next two weeks at #3 on the Top 100 chart...
    And from the 'For What It's Worth' department, the remainder of the Top 10 on October 1st, 1967:
    At #3. "Ode to Billie Joe" by Bobbie Gentry
    #4. "Come Back When You Grow Up" by Bobby Vee and the Strangers
    #5. "Little Old Man (Uptight-Everything’s Alright)" by Bill Cosby
    #6. "(Your Love Keeps Lifting Me) Higher and Higher" by Jackie Wilson
    #7. "Reflections" by Diana Ross and the Supremes
    #8. "Apples, Peaches, Pumpkin Pie" by Jay and the Techniques
    #9. "How Can I Be Sure" by The Young Rascals
    #10. "Gimme Little Sign" by Brenton Wood
  • The Researcher 7 from MarylandSince the documentary "The Wrecking Crew", I now know that The Association didn't play on this song, this album. It was, of course, The Wrecking Crew. But I'd like to know which members played. I suspect Tommy Tedesco on guitar, maybe Don Randi on keyboard, but if anyone else has further info, please leave it here.
  • Barry from Sauquoit, NyOn November 13, 1971, the Fifth Dimension performed "Never My Love" on the Dick Clark ABC-TV Saturday-afternoon program 'American Bandstand'
    At the time the song was at #12 on Billboard's Top 100, that was also it's peak position on the chart, and it it spent eleven weeks on the Top 100...
    And on October 17th, 1971 it reached #1 {for 1 week} on Billboard's Adult Contemporary Tracks chart...
    Four other versions of the song have made the Top 100; the Association {#2* for 2 weeks in 1967}, Sandpebbles {#98 in 1968}, Blue Swede {#7 in 1974}, and the song's composers, Donald and Richard Addrisi, released their version as the Addrisi Brothers {#80 in 1977}...
    Between 1967 and 1976 the 5th Dimension had thirty Top 100 records; seven made the Top 10 with two reaching #1, "Aquarius/Let The Sunshine In" for 6 weeks in 1969 and "Wedding Bell Blues" for 3 weeks, also in 1969...
    Original group member Ron Townson passed away on August 2nd, 2001 at the young age of 68...
    May he R.I.P.
    * The two weeks that the Association's "Never My Love" was at #2, the #1 record for both those weeks was "The Letter" by the Box Tops...
  • Barry from Sauquoit, NyOn December 4th 1977, and ten years after the Association charted with "Never My Love", the Addrisi Bros. own version of the record entered Billboard's Hot Top 100 chart at position #83; the following week it was at #82, and then on its 3rd and final week on the Top 100 it peaked at #80...
    As stated above the brothers' two biggest hits were "We've Got to Get It On Again" {#25 in 1972} and "Slow Dancin' Don't Turn Me On" {#20 in 1977}...
    Don Addrisi passed away on November 13th, 1984 at the young age of 45...
    May he R.I.P.
  • Barry from Sauquoit, NyOn August 18th 1974, "Never My Love" by Blue Swede entered Billboard's Hot Top 100 chart at position #77; and on October 13th, 1974 it peaked at #7 {for 1 week} and spent 11 weeks on the Top 100...
    Between February 1974 and February 1975 the Swedish group had four Top 100 records; two made the Top 10, their other Top 10 record was a covered version of B.J. Thomas’ "Hooked On A Feeling", it peaked at #1 {for 1 week} on March 31st, 1974.
  • Barry from Sauquoit, NyOn December 8th, 1968, the Association performed "Never My Love" on the CBS-TV program 'The Ed Sullivan Show'...
    One year earlier on August 20th, 1967 it entered Billboard's Hot Top 100 chart; and on October 1st, 1967 it peaked at #2 (for 2 weeks) and spent 14 weeks on the Top 100...
    The two weeks that it was at #2 the #1 record was "The Letter" by The Box Tops...
    Between 1966 and 1981, the sextet had thirteen Top 100 hits, five made the Top 10 with two reaching #1 ("Cherish" for 3 weeks in 1966 and "Windy" for 4 weeks in 1967).
  • Coy from Palestine, TxNever My Love is listed as the "second most airplays" in radio history right behind "You've Lost That Lovin' Feeling" by the Righteous Brothers. "Cherish" by the Association is also in the top ten most air played songs.
  • Camille from Toronto, OhQuite a beautiful song, perfect tempo and vocals/harmonies. Any woman in love wants to hear these words from the man she loves. This is another one of those songs I heard when I was very young, but loved it as a child and love it still as an adult.
  • Frank from Santa Cruz, CaWe can thank Ted Bluechel, The Associations' oft-unsung hero, for this classic:

    "At the Vocal Group Hall of Fame induction ceremonies in 2003, the Association members were introduced by Tony Butala, the long-time lead vocalist of the Lettermen. During the introduction, Butala noted that the Lettermen had the opportunity to record a song pitched to them by Don and Dick Addrisi, only to turn down the offer. The Addrisis then offered the recording to the Association, who took "Never My Love" to the Top 10.

    The Association almost passed on that recording as well. "We had these sessions where we'd all sit down with the record producer, manager, and listen to material," said Ted Bluechel. "When Dick and Don Addrisi played 'Never My Love' for us, I was just knocked over by it, thinking that is a stone cold hit. But, the guys let it sneak on by. That's why we had each other to lean on, and I said 'Let's go back to that song Never My Love, that's the tune.' After hearing it a second or third time, everybody else got behind the wagon on it, knew it was a good song."

    "Goldmine" Magazine, issue 636
  • John from Nashville, TnBones Howe produced both the Association's original version of this song as well as the Fifth Dimension remake.
    Don Gohman (1927 - ca. 1974) grew up in Cincinnati, Ohio, where he studied piano at Cincinnati Conservatory with Leo Paalz and composition with Carl W. Grimm. He also studied composition at Miami University before moving to New York in 1948, where he continued music and theatre studies at the Juilliard School and the American Theater Wing. His first project in New York was the music for the Boris Runanin ballet I Laughed At Spring (1952), performed by the Slavenska-Franklin Ballet Company, and he later wrote music for a CBS television series, Turnpike. However, Gohman's main goals were to write musical comedies and pop songs. Among his popular song successes were Never My Love, Every Woman and Once Before.
  • Ann from New York, Nythe most romantic song ever...
  • Mark from Lancaster, OhFor whatever reason, the various music tracks on songs by The Association are strictly relegated to either left or right stereo speakers; there is almost nothing common to both. If you listen to this one with the balance cranked over to one side or another it sounds thoroughly strange. Peter, Paul, and Mary's records were recorded like this, too.
  • Sean from Brockton, MaThis song actually reminds me a lot of the Beatles, a cross between "Strawberry fields forever" and "Hey Jude".
  • Frank from Westminster, ScBack in the 1960s, before the Beatles turned the 33rpm lp record into an art form, most albums were a second bite at the apple; a way to resell a couple of previously released hit singles along with throwaway filler-material type songs to pad the album out. Just a money making ploy by recording industry weasels. I have heard that this great song was considered filler material by the execs, and they were surprised and delighted that it turned out to be a huge hit. Interesting, if true.
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