Wilson Phillips' self-titled album was one of the most successful debuts in history, with four hit singles released about three months apart, keeping them on the air for over a year. "Impulsive" was the third single, following "Hold On
" and "Release Me
," and preceding "You're In Love
." All went to #1 in the US except "Impulsive," which still had a very strong showing, reaching #4.
Much of their success owes to their producer, Glen Ballard
, who used their killer app - their harmonies - as the bedrock of their songs. The group's fan base was mostly female and mostly older than the group, which was in their early 20s at the time. Every song from their first album got loads of airplay on VH1 and Adult Contemporary radio.