This Is the End (For You My Friend)

Album: For Blood and Empire (2006)


  • Punk rock has always been about individual expression and resisting efforts by government and corporations to manipulate and control. This song deals with the media, specifically the advertising industry, and how it puts forth a beauty ideal in order to sell products.

    "People should be proud of who they are," guitarist Justin Sane told Songfacts. "Whether they're skinny or fat or black or white, it really does count what's on the inside versus what's on the outside. That was a message we were really trying to drive home to people, and remind people of."
  • The video shows the band performing the song at a small club, with messages coming on screen to offer statistics and affirmations related to the song. For instance:

    This is the end... of self doubt
    By age 21, the average person will have watched 1,000,000 commercials


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