Urban told The Boot
that the song came about when he, Wells and Carter were having a conversation about keeping to your own zone in life, and not letting the naysayers, trolls and other haters grind you down. He added: "It's about being on your own wave and living life on your own terms and staying in your own lane. The idea of the wave became about living your own life and being true to yourself."
Urban went on to say that it became a personal song about himself. "You know, I roll with the punches and go with the flow," he said. "I used to fight against the tide, but I learned my lesson, and now I know there's a better way to live this life."