Clarkson penned the song when she was touring her previous album, All I Ever Wanted. She explained the song's meaning to SameSame: "I wrote the song about having a really hard time with not even just people I was working with but just media, and the portrayal of All I Ever Wanted, fans and friends and family… everybody was like, you can't win. If you're the girl next door it's like 'boring', or if you're wild and crazy it's like 'oh you need to go to rehab'. Or people will be like 'Oh, you're gay, right?', and I'm like 'well, no', but then it's like 'if you're straight, why aren't you married?', so it's like I can't win either way! It's that whole thing of I'm never gonna please you, so I'm going to stop trying."