Kelsea Ballerini released "Heartfirst" on April 8, 2022 as the follow-up to her reflective single "Half Of My Hometown
"I hope this song is just a feel good for people," she told Audacy. "With my last single, 'Half Of My Hometown,' I wanted to really tell a story. I got to dive into the songwriter in me."
Ballerini also said she likes to zig-zag with her singles, and with "Heartfelt" she wanted "a new, clean-slate-feeling song. It's a bop, put the windows down."