This was the first track to be made available from Kid Cudi's third studio album, Indicud. Cudi tweeted when it was released: "'Just What I Am' was designed for replay button rape. Enjoy and live it!"
The song features Cudi's friend and frequent collaborator King Chip. The Cleveland native changed his name from Chip Tha Ripper as a result of signing to the Creative Artists Agency in the summer of 2012. This was King Chip's first credit under his new stage name.
Cudi sings on the hook, "I need to smoke, I need to smoke," referencing his need for weed. Cudi gave up all drugs as a result of a cocaine problem, but it appears he has since returned to smoking grass.
The video was shot in a day and marked Cudi's directorial debut. He recalled its filming to Billboard magazine: "I work on the treatment," he said. And my treatments are really simple. I really don't have to do one, because I'm the one that's directing. I know what I want. The shoot is all about getting my people together and executing it. On my set, it's very f---in' 'laxed. It's not stressful at all. We're getting the shots and we're getting out of there."
The album title is the marijuana type Indica mixed with the name Cudi.