Kristian Bush is a single dad to two children, Tucker and Camille. This song, which takes on cultural issues that affect young girls was written by him and Jennifer Nettles with his teenage daughter in mind. Nettles explained to The Boot the message they wanted to address to her:
"We are in a time that is ripe within our culture and our country and our world for music to do what it does best, which is transform pain into hope. 'Bird in a Cage,' even though it's celebratory, definitely celebrates one of those messages. And I'm sure - especially with the #MeToo movement - a lot of people can hear that in the bridge.
It's also a message to the heart of a 13-year-old girl: Kristian's daughter. As we started writing the song, that was really the inspiration behind it, [thinking about] what messages we want her to soak in while she's listening to music."