Songfacts®:

• Originally titled "Don't Lose Your Faith In Me," this was released as a as a maxi single EP exclusively on iTunes on May 3, 2011. Frontman Adam Lazzara told Alternative Addiction the band took more time recording this track than most of the others on the album. "That song actually took the longest to come together, there were probably like four or five different drafts with the lyrics and the melodies," he explained. "[Guitarist] John [Nolan] had the idea to leave a lot of space in between the verses which is something that we hadn't really done before. From there it just kind of took off."
• The Chris Marrs Piliero directed video is a social commentary about the fleeting nature of Internet fame, and features a fake cat trying to make it in Hollywood. "It was an idea that I had floating around in my head, and when I listened to the song... the meaning of the song clicked in my brain," the director said of the clip to MTV News. "People just love cat videos," he added. "And I just thought it would be fun to see what it would like if a cat had the brain to be like, 'Sh--, I'm a big deal.'"
• The visual follows Piliero's clip for "I Wanna Go" and the Britney fans amongst you might have spotted a reference to that video - One of the cat's discarded audition scripts is for the fantasy Spears sequel, Crossroads 2: Cross Harder, which is also on the marquee in "I Wanna Go." "I made the TBS video right after the Britney video," he told MTV News. "I felt like the cat could exist in the same world as the 'I Wanna Go' world, so I thought it would be a fun little Easter egg. Also, Adam [Lazzara] from TBS texted me after watching the Britney video, and I didn't even realize that during the paparazzi fight when she swings the mic around - that is something that Adam does all the time, which is something I was very conscious of - but I didn't realize the scene happened in front of a store called Keaton's, and his son is called Keaton!"