The song title references the "cruel summer" of 2016 when Taylor Swift faced extreme public criticism following her feud with Kanye West and Kim Kardashian
over the rapper's "Famous
" lyrics, and a beef with Calvin Harris following the end of their relationship. It is the same name as the compilation album West's record label G.O.O.D. Music released in 2012.
That difficult time in Swift's life coincided with the start of her relationship with the British actor Joe Alwyn. Whilst Swift was struggling to maintain her composure as West, Kardashian and Harris' attacked her character, she was also falling in love with a "bad boy." Fever dream high in the quiet of the night
You know that I caught it
Bad, bad boy, shiny toy with a price
You know that I bought it
Alwyn would soon be her "lover," and much of her Lover
album is devoted to her English beau.