The song's music video takes the viewer through a young married couple's first happy moments that turn tragic, The clip stars Ben Foster (Lone Survivor
) as a police officer and Margarita Levieva (The Black List
) as his wife who is struggling with mental illness.
The visual was directed by Tim Mattia (Sam Hunt's "Take Your Time
") and conceived by Chris Stapleton to bring awareness to mental health issues, specifically through the Campaign to Change Direction. The organization was introduced to the singer through Foster. Stapleton also has a cameo role in the video as the bartender who serves Foster.
"[The idea for the video] was just a notion, and then it became real and useful and something that can hopefully make the world a better place," said Stapleton. "The song is kinda about loving somebody unconditionally through not so easy times. The concept of the video kind of came to me as that would be the hardest possible space in which to love somebody."
"I've been a huge fan of Ben's [Foster] for a long time and so we tried to track him down and he was kind enough to take the phone call. And then it kind of grew from there," he added. "It was just a notion, and then it became real and useful and something that can hopefully make the world a better place."